overwhelmed by Instagram for business?
overwhelmed by Instagram for business?
Using a values based + purpose driven framework, we’ll help you figure out what you need to keep up with your page, and what to think about when posting.
what’s does “values based and purpose driven” mean?
there are a lot of ways to measure success on instagram. our strategy framework focuses on the kinds of success that stay in alignment with your business values, purpose and your capacity as a human.
don’t get stuck focusing on vanity metrics that don’t do anything to foster your community, or get caught up in the “shoulds” of showing up online.
what are some ways we measure success?
Engagement
If your content isn’t getting the engagement you’re looking for, it’s about more than just hashtags and content trends. There’s a disconnect happening between what you’re offering and what your community is looking for. Let us help you figure out how to meet your audience where they are.
Visibility
Let’s make sure your message and expertise are reaching the right audience, not just the largest one. Getting eyes on your posts shouldn’t just be about online popularity–we want to help cultivate a community around your online presence
Guilt Free Rest
You know your instagram account is working for you when you can log off without anxiety or guilt or fear you’re doing something wrong–or not doing enough. We want to help you feel confident in how you’re showing up so you can feel confident logging off.
Conversation
Social media should be social. You don’t want to just shout into the void or contribute to the endless noise. Our content plans prioritize content that is useful, relevant, and meant to engage your audience in conversation, participation and build relationships for you to nurture within your business.
Enjoyment
Do you like spending time on the online spaces you’ve created? If not–that’s a problem. Let us help you rehabilitate your online spaces into useful, affirming, and happy places to be!
how does it work?
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how does it work? •
Step One: Fill out our inquiry form
Step Two: We’ll get back with your project timeline and an invoice to get the project on the calendar
Step Three: One week later, your audit guide will be emailed to you!
(you read that right–no discovery call necessary, just fill the form out and we’ll get the ball rolling!)
what’s included?
In your audit guide, we’ll cover:
A current profile overview
General account guidelines (content and visuals)
Your account strengths
Suggestions and best practices for your account, by post type (Reels, Carousels, Static Posts, Stories)
Current post remodel-we’ll take one of each post type from your existing account (Reels, Carousels, Static Posts, Stories), and remake it with account best practices and your content pillars in mind
Content pillars: what they are, suggested content pillars for your business, and post ideas for each content pillar
Content purposes: what they are, when they are relevant, and post ideas for each content purpose
Keywords and hashtags: what they are, how to find them, how to use them, and suggested keywords and hashtags for your account
Accessibility best practices
Values based content review: checking to make sure your content aligns with how you want to show up
Scheduling options: gentle posting schedules including 1x a week, 2x a week, and 3x a week, outlined by content purpose for easy planning
Essentials for understanding your metrics with ease
We designed this audit guide to be a choose your own adventure:
While it covers a variety of aspects of social media strategy, we have it broken up into easily digestible sections and will provide a variety of post examples within each–that way you can take what is useful to you, and leave the rest for later (or never!)
get your own custom instagram audit for just $200
what can we help you with?
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Are you trying to get your VA business started and feel like you’re floundering?
You can book a 1:1 Consultation with us! We’ll ask you to submit a form going over your goals and questions for our call, so we can provide you with specific, actionable information to take your next steps. Then we’ll go over it all via a video call and send you a PDF of everything we covered.
Learn more. -
We're working on a library of resources for chronically ill folks (business owners and non-business owners alike!) so stay tuned!
For now, check out our free database of affirming resources, or our Chronic Illness Dashboard to help with symptom tracking and management.
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