blogging & newsletters
crafting blogs you’re excited to feature
We know AI writing tools are taking off, and while they can definitely help churn out heaps of content, whether that content supports the purpose and values of your business is another story.
Your written content can be a valuable resource. But only when it’s thoughtfully created.
With our 8 years of experience writing about mental health, neurodiversity, queer sexuality and gender, sexual health & wellness, and chronic illness & disability, we know how important community centered writing is.
Our content writing framework starts with at the roots of your business: what drives you? What are you trying to achieve? What presence are you hoping for within your community? How can thoughtful written content help support the goals and values of your business, while offering something useful to your community? Let us help you get there.
want to bump it up? let’s talk long form content.
Long form content is writing content that exceeds 1,200 words. This varies from medium to medium, but in terms of blogging and online articles, 1,200-3,000 tends to be what is considered long form writing.
In alignment with our values based writing framework, long form content doesn’t focus just on keywords but contextually relevant content, making sure your content is lengthy, informative, useful and engaging.
Here’s how long form content benefits you:
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Establish authority by having in depth, reliable information shared by your brand. Having long form content helps show audiences that you know what you're talking about, and demonstrates your expertise.
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Sharing glimpses of your expertise on social media is great, but having the context behind the information you share is important; not only to demonstrate your expertise and integrity, but cherry on top: search engines prioritize links based on context, not just keywords.
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Long form content naturally increases the amount of time users will spend on your website. Reading longer blog posts keeps them on your blog longer, and including backlinks can take them to more, relevant pages on your website.
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Long form content offers more opportunity both to link old, relevant content in newer blog posts; but long posts also get shared and linked to on other websites too! It makes sense: if you're putting quality content out there instead of just posting for SEO, people are going to want to share it!
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While we don't believe in writing for SEO, we also know that when it comes to search engines these days, long form content is the way to go. Search engines won't rank you well if you just throw a few keywords in a 400 word post. Your content has to be useful, and relevant to what your audience is looking for. One study shows that on average, the top 10 results of a search were greater than 2,000 words.
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Long form content lives longer. When you're writing to provide useful, helpful resources instead of just reacting to whatever is trendy at the moment, you'll be able to go back to it months, even years later.
newsletter/email series copy:
You’ve got the perfect idea for an email series you want to send out to your community, but no idea how to break it up, how to format it…or how to write an email someone’s excited to read. We’ll figure out the best way to craft your idea into a series that sticks.
Starting at $1,000 (5 emails)
our packages:
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Two 800-1,000 word blogs
Cost: $1,500
Interested in a recurring monthly package? Let us know!
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Two 1,200-3,000 wordblogs
Cost: $2,000
Interested in a recurring monthly package? Let us know!
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A 5 email series you can set up for new audience members to go through automatically.
Cost: Starting at $1,000 (5 emails)